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  2. Survey Monkey

Survey Monkey

Survey

Senate
Approved

House
Approved

Updated July 10, 2018

2 updates


Senate
Approved

House
Approved

SCORE BREAKDOWN

User Interface

21/25

Cost

25/25

Differentiation

19/25

Effectiveness

21/25

Pros

  • Easy design features
  • Free plan

Cons

  • Occasional survey malfunctions
  • No refunds

With pre-designed survey templates and easy-to-understand dashboard controls, creating and publishing a survey is straightforward through SurveyMonkey. Congressional offices are also permitted by the House CAO to implement SurveyMonkey for non-sensitive information purposes (i.e., constituent feedback surveys).

Creation and response collection

Users can create customized surveys, having full control over the types of questions and responses to the logic flows and aesthetic design of a survey. Surveys can be built with various forms of multimedia, too. Images can be embedded on a survey as a response to a question or a logo, for example.

The survey builder has drag-and-drop functionality and a sidebar of editing features that include a question bank, theme and aesthetics components, rich text editors, and logic flow mapping. Once created, the survey builder assists with the publishing process by granting recommendations for response collection. SurveyMonkey surveys can be sent in an email, embedded on websites, and shared on social media.

Analysis and external integrations

SurveyMonkey offers users an in-platform analytics dashboard for response collection. These visualizations cover views, click rates, responses, and overall performance. Users can integrate their surveys with Google Drive, CRM tools like Salesforce, business intelligence tools, and other marketing platforms for an augmented experience. Thanks to SurveyMonkey’s publicly-available API, there’s also flexibility for developers.

Functionality and troubleshooting

As long as there’s a reliable internet connection, SurveyMonkey will work. Surveys occasionally malfunction, with common complaints involving bugs due to linking. Links to surveys have been known not to work. More often than not, the culprit is human error. Skip logic functions in the surveys also tend to fail periodically. This issue occurs if there’s an error in the logic flow mapping. Almost all issues related to the survey’s functionality can be resolved in the campaign builder and the company’s knowledge base.

Customer support, premium plans, and pricing

24/7 email support is available for all users. Paid subscribers get prioritization and expedited turn-over on support tickets. Other elements of the premium plans not included with the Basic subscription tier include access to more templates, team collaboration tools, data exporting capabilities, multilingual support, and white labeled surveys.

The Basic plan is free for all users. The Standard plan is $37 per month and can be billed monthly or annually. The Advantage and Premier plans cost $32 and $99 per month respectively but are billed annually. SurveyMonkey doesn’t grant refunds for any remaining time after a subscription is canceled or account is deleted.

What we think

Congressional offices can utilize SurveyMonkey for a variety of actions while maintaining cost-effectiveness. If an office opts for one of the company’s premium plans, they’ll receive extensive functionality and a fully-stocked portfolio of templates for easy implementation.


Screenshots

SCORE BREAKDOWN

User Interface

21/25

Cost

25/25

Differentiation

19/25

Effectiveness

21/25

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